29 November 2009

Double meaning

I think the recent Stella Artois ads are quite eye catching.  Their current tagline is 'Perfection has it's price'.  It's very simple in design and there are no clutter of messages.  But at least one of them made me confused about what they are really trying to say.



'Expensive Until You Try It'


What does that mean?  It tastes cheap??

No comments:

Post a Comment